Not getting the leads you’re looking for? The number of leads – and their quality – depends largely on the quality of your listings. Read our top tips to boost your ads – for free – and start improving your results today!
Tip #1: Specify Category & Make
Creating an ad starts with specifying the item’s category, possible subcategory, make, and type. Specify all of this as much as possible. Ads that have these properties specified show a lot better results compared to those posted as “Other”. Can’t find the brand or type? Contact your Account Manager.
Tip #2: Add as many attributes as you can
When creating an ad, the system allows you to add attributes. For example, you can add info about the loading capacity, type of brakes, tire size, etc. Add as many of these attributes as you can. The more you have, the more the buyer knows about your vehicle. And a better-informed buyer is a higher-quality buyer!
Tip #3: Write a killer description
Don’t rush on writing the description of your ad. Important is to properly inform the potential buyer. Don’t be afraid to also sell the item. Emphasize on what’s great about it. The longer your description, the more your potential buyer will know. Getting lengthy? Use a structure (like this article – with subheaders) for easier reading.
Tip #4: Use more and better images
As the age-old cliché goes, a picture is worth a thousand words. You can tell a lot from the description we just discussed, but even more from images. Make sure all sides of the vehicle or machine are clearly shown. Any cool features, damages, or other details that may be important? Cleary show those in the images as well!
Tip #5: Set a price
The quality of leads generated with priced ads is far better than with those that say, “Price upon request”. This is especially the case with more common vehicles and machines. Not sure about the asking price? Check our TRADUS Market Value Tool to see what competitors are asking.
Improve your ads today!
Now that you know how to improve your ads, let’s start boosting your results! Put our tips to good practice. Go to your TRADUS PRO account now!